Posted by kendra75
Ben LaMothe recently wrote an article for Media Bistro focusing on the idea of reporters creating an online community for the specific beat they cover, or something they report on and have great interest and knowledge in. In LaMothe’s article, “Should Reporters Create Online Communities for Their Beats?” he states:
“When I think about subject-matter expertise in a newsroom, I think of a beat writer/reporter. In the newsroom, they are the subject-matter experts for the beat that they are assigned to cover. They have a first-hand knowledge of the topic and the issues at hand and they have relationships with the people who are impacted or make decisions about the topic. In the world of social media and online communities, they would be ideal community managers.”
LaMothe continues on and explains that setting up such a community online can be relatively inexpensive for a reporter who has the desire to do so.
I happen to think this is a very good idea for journalists in general. Especially freelance journalists looking to gain attention and buzz to boost their careers. According to the article it can cost as little as $19 for someone to use software to set such a site up.
This could prove to be a valuable tool for journalists and online reporting. If professional journalists set up such communities online, link them to social media websites and blogs, this could just be the answer some are looking for to combat the problem of reliable, verified information obtained through the web and social media sites. In previous posts I have discussed some of the issues associated with citizen journalism and how people are inundated with information. Much of this information is difficult to sift through, and equally difficult to determine whether it is rumor, fact-based or opinion. The opinion problem isn’t limited to the web, we see major networks all the time passing off pundits or talking heads as hard news people.
Educating news consumers, and helping the consumer find alternative sites online, offering trustworthy news, is something the web sorely needs, specifically social media.
In my previous post I discuss the notion that social media is taking over traditional journalism, something that I don’t think is necessarily the case yet. Journalists equipped with a tool such as the one Lamothe mentions in his blog post for Media Bistro, could be the catalyst that allows social media to become not just a major player in the news industry, but launch it directly to the top. Therefore giving social media a real chance as a serious journalistic platform and becoming widely used and accepted within the industry, more so than the role it has now.
This, I believe is something to be watched, and agreeing with LaMothe, something journalists should seriously consider.
- News Gets Social (theglobalmail.org)
- Can Small Online Communities Survive? (socialmediatoday.com)
- How to: verify content from social media from Journalism.co.uk (bruneljournalism.wordpress.com)
- Why Social Media Skills Should be Taught in the Community College (carolhbates.com)
- What Is Online Community? (socialmediaimpactsyou2.wordpress.com)
- If you build it, they will come… (ageingissues.wordpress.com)